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Get all eyes on you with the new Accessorized Tata Tiago Aktiv

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This year has been an eventful year for Tata Motors; the homegrown automaker has been going at it with launching passenger vehicles by the dozen. A newly launched vehicle, the Tiago has already hit 20,000 bookings. At the 2016 Auto Expo, Tata’s display was amongst the largest at the event with concepts, forthcoming cars and custom versions of future models on display. And one among them was the Tiago Aktiv which was seen as a completely accessorized version of the Tiago. At this stage, Tata were considering selling accessories independently to customers’ who were considering buying the Tiago.

Tata Tiago Aktiv

A vehicle was introduced and auto customers responded. The response was so overwhelming that Tata Motors decided to start the Tiago Aktiv for mass production. The Tiago Aktiv is basically a wholly accessorized version of the Tiago which is currently retailed. Just to see how customers react to this model, in the initial stage, the car will be produced in smaller batches. If all goes well, and as planned, then this car might come into regular production.

Laden with Accessories

Tiago Aktiv comes loaded with features and accessories - different bumpers with a matte black finish, metallic scuff plates to help achieve the look of a crossover, black cladding with metallic strips on the side skirts, new roof rails, uniquely designed alloy wheels, black wing mirrors, stickers on the outer body and overall body decal to uplift the appeal of the car.

Specifications

Tata Tiago Aktiv

Automaker

Tata

Year of Launch

2016

Body Type

Hatchback

Engine Mill

1.2L 3-cylinder ‘Revotron’ petrol engine; 1.05-litre, three-cylinder ‘Revotorq’ Diesel engine

Engine Capacity

1199 cc

Variants

-

Pricing

INR 3.20 lakh to INR 5.54 lakh

Transmission type

Manual

Number of cylinders

3

Maximum power bhp@rpm

83.8bhp @ 6,000rpm; 69.04bhp @ 4,000rpm

Maximum torque Nm @ rpm

114Nm @ 3,500rpm; 140Nm @ 1,800rpm – 3,000rpm

Length

3746mm

Width

1647mm

Height

1535mm

Ground clearance

170mm

Wheelbase

2400mm

Boot space

240 litres

Kerb weight

930kg

Gross weight

-

Tire type

Tubeless

Seating capacity

5

Fuel tank capacity

35L

Fuel type

Petrol; Diesel

Mileage on highways

-

In city mileage

23km/l; 27km/l

Top speed

-

Acceleration 0-100kmph

-

Drive Train

FWD

Inside the Tiago Aktiv

The centre console of the Aktiv is designed differently and does not come with a touchscreen. On the contrary it has buttons and knobs for operating it. The interior is left as is and remains untouched.

Updated and Features Rich

Features

Tata Tiago Aktiv

Air conditioner

Yes

Heater

Yes

Power windows front

-

Power windows rear

-

Power steering

Yes

Airbags

Yes (driver and passenger seat)

ABS

-

Keyless entry

-

Central locking

Yes

Cruise control

-

USB & auxiliary input

-

Speakers

-

Bluetooth connectivity

-

GPS navigation

No

Automatic headlamps

-

Steering mounted audio

-

Rear parking sensor

-

Rear parking camera

-

Height adjustable driver seat

Yes

Climate control

-

 

Price point is the USP for Tata

Tata Motors hopes that this accessory version of the Tiago will add to its already high bookings and widen its appeal. Recently, we have seen other auto manufacturers like Volkswagen, Fiat, Toyota, Hyundai who offered facelift versions with more features and this is a USP which worked in their favour and now Tata Motors is joining the bandwagon but the selling point for the Aktiv will be its price point, as it is cheaper than its competitors. The Tiago said to be priced at INR 3.20 lakh to INR 5.54 lakh and adding the accessory kit of the Aktiv will be an additional INR 50,000.

Cosmetic enhancement; no mechanical alteration

Although there are multiple cosmetic alterations and added features, there is no change mechanically. This car will be available in the same engine version which the Tiago is currently equipped with. A 1.2L 3-cylinder 'Revotron' petrol engine which churns out a power of 85PS and a torque of 114Nm and a 1.1L 3-cylinder ‘Revotorq’ diesel engine which produces a power of 70PS and a torque of 140Nm. Both of the above engines will be linked to a 5-speed manual transmission gearbox. There will be no automatic version. The petrol engine is said to have a mileage of about 23 km/l and the diesel stands at 27 km/l.

All the right moves

Hitting the right spot among automobile lovers, the Tiago did it right for Tata and now they are looking at the Aktiv to add to the Tiago market presence. This car is a good buy for those who are on the lookout for a considerably cheaper four-wheeler and also a car which is loaded with accessories and features. This will help it standout amongst the crowd. All in all, the Aktiv is a perfect vehicle for the younger generation.

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